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Transformación digital en las empresas

Las empresas exitosas y ambiciosas que están empezando a ser impulsadas digitalmente, están creando y apoderándose de nuevos mercados en cada sector. Sin embargo, la mayoría de los modelos de negocio heredados continúan operando con técnicas antiguas. La mayoría no está al día con los cambios en su industria, y mucho menos al día en el proceso de transformación digital o digitalización: ¿qué estás haciendo tú y tu empresa en este proceso?

En este curso de administración de empresas se verán las características y los elementos que son transversales dentro de la transformación digital en las empresas.

Este curso en línea proporcionará herramientas a ejecutivos y líderes empresariales para empoderar los roles claves durante los procesos que involucran la transformación digital dentro de las organizaciones para así aumentar la productividad empresarial. Lo más probable es que la empresa de la que tú haces parte esté participando en algunas actividades de transformación digital y este curso te proporcionará perspectivas, conocimientos y herramientas para desempeñar funciones claves y guiar a tu empresa en el proceso de digitalizar sus operaciones.

ANDRES FELIPE VELASQUEZ Director de Proyectos – INK
Pontificia Universidad Javeriana
PEDRO PABLO MORA Director de Proyectos – Giappy
Pontificia Universidad Javeriana
May 5, 2021

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